Just but looking at them, it's hard to tell the Moto E and Moto G apart – I think I got them mixed up in the video at least once – but there are some key differences.

Screen size is similar at 4.3in and 4.5in but the Moto G has superior resolution at 720p. Not that the Moto E's qHD res is bad, in fact it's staggering for a phone that cheap.

The Moto G is more powerful with its quad-core processor compared to the Moto E's dual-core and both handsets have 1GB of RAM.

Storage is a key difference because the Moto E only has 4GB inside while the Moto G is available in either 8- or 16GB. However, the G doesn't have a microSD card slot for adding more which the E does have.

Motorola will soon release a new version of the Moto G with both a microSD card slot and 4G LTE support. Check Motorola Moto G 4G LTE release date, price and specs.

There's essentially no difference when it comes to software with both phones running on Android 4.4 KitKat (the Moto G is upgradable). A very minor detail is that Motorola's latest app, Motorola Alert, is only found on the Moto E; for now at least.