The mid-range Google Pixel 4a may have already gone on sale in the US last month, but UK pre-orders begin today, before the phone officially goes on sale on 1 October. If you want to know the best pre-order deals on right now, you should check out our dedicated pre-order deals article.
But we'd be remiss if we didn't highlight a £50 Currys PC World voucher that's currently available from Carphone Warehouse and Mobiles.co.uk on pay monthly contracts.
The best value deal we're seeing is on iD Mobile via Carphone Warehouse that includes 10GB of data with no upfront cost and £27.99 per month.