A stand-out offer we're seeing right now is on the Philips 50PUS7304 50in 4K Android TV with Ambilight, which currently has 54% off. It's a Deal of the Day – so you'll have to be quick. The discount slashes the price from £1000 to just £459, saving you a whopping £541. Head to Amazon to see this Philips Ambilight 4K TV discount now.

This is the lowest price we've seen on Amazon ahead of Black Friday 2019; its average price usually bobs around £840. The offer is on the latest 2019/2020 model, which comes Alexa-enabled, a useful feature if you own an Echo or Echo Dot.

Amazon's price currently beats other retailers as well. At Argos, the same Philips TV costs £649, which mirrors Currys' price – though Currys' model works with Google Assistant (instead of Alexa) and comes with a six-month subscription to Spotify. See Currys' offer on the Philips Ambilight 4K TV.

The three-sided LED Ambilight on the TV responds to what happens on the screen and flares up for an immersive viewing experience. You also get Dolby Atmos sound and HDR 10+ picture quality, which offers greater depth and range between light and dark areas in the image. For more on Ambilight, see our review of the mid-range Philips 6703 4K TV (2018 model).

We also have an entire TV buying guide with expert buying advice on how to choose a TV.

See other great TV deals of the month below:

1. Sony 75 inch Bravia Smart 4K Ultra HD HDR LED TV

From: Currys PC World

Was: £1199.99

Now: £999  (£200.99 off)

This is a great larger TV choice with four HDMI 2.0 ports, a Freeview HD / YouView tuner, Android and the Google Assistant. Currys is currently offering six months worth of Spotify with this purchase, and enters you into a prize draw to win back the money you spend. 

2. Philips Ambilight 50PUS8204 65 inch Smart 4K Ultra HD HDR LED TV with Google Assistant

From: Currys

Was: £799

Now: £649  (£150 off)

This Philips HDR TV comes with Ambilight LED lighting for an immersive watching experience, and Currys is offering several deals including £150 off, 10 free movies and a chance to win back the money on your purchase. 

3. Samsung QE55Q80RATXXU 55 inch Smart 4K HDR TV

From: Currys

Was: £999

Now: £899  (£100 off)

If you're looking for a 4K screen, this deal from Currys is the one. Packed with Bixby and SmartThings, this Samsung TV can be easily integrated with your smart home ecosystem to be controlled via voice. Currys is also offering six months worth of Spotify for free with this purchase.

4. JVC LT-55CF890 Fire TV Edition 55 inch 4K TV with Amazon Alexa

From: Currys

Was: £449.99

Now: £379.99  (£70 off)

No need to buy a Fire streaming stick for all your Smart TV needs - this JVC model comes with it built straight in. For the price you get good specs, and Currys is offering discounts on both the 40 inch and 49 inch editions as well.

5. Sony Summer Deals

From: Sony

Now: Amazon, Argos, AO and Currys

The Sony Summer sale has 10-20% off a range of its TVs, including 8K TVs, Android TVs and more. You can get hold of these deals from Amazon, Argos, AO and Currys. This deal will end on 7 July 2020.