Electrical and white goods retailer AO is exploring the introduction of a brand new washing machine rental service. The move could benefit the so-called ‘Generation Rent’ of younger people more likely to rent housing privately and the millions of Brits who rely on high-cost credit to make ends meet.
AO’s trial of five year rental contracts for washing machines could begin within the next month and is set to be priced as low as £2 per week.
In a recent interview, founder and CEO John Roberts said, “I’m always looking at the structural challenges and thinking about long-term trends. So we’re trying out rental. Millennials rent everything. Can we get you all of your electrical items on a subscription model and can we make money out of it?”
This move points towards a ‘back to the future’ style shift for British consumers. In previous decades, the likes of Radio Rentals and leasing Domestic Electrical appliances were commonplace on UK high streets.
If successful, consumers could see AO and others mover further into this field, offering rentals on further household appliances and entertainment tech, from dishwashers to televisions.
With the constant upgrades to domestic tech, from smart kitchenware to new video games consoles, it’s not difficult to see how popular a return to appliance rentals could be.
For now at least most of us are still purchasing these machines, and AO is still very much at the forefront here. With Tech Advisor’s regularly updated AO.com discount codes and deals you can save on a range of domestic appliance upgrades.
If you’re looking for a top of the range new washing machine consider the Samsung QuickDrive range. These Wi-Fi connected appliances allow you to select your ideal programme and check on your wash, with as much as £200 in cashback when you use an AO.com discount code offer.
Keeping to the kitchen, the stainless steel American-style Hisense RS741N4WC11 fridge-freezer, which boasts an A+ energy rating and average electrical consumption cost of only £72 a year can be purchased with a 10% discount when used with an AO.com voucher code from Tech Advisor.
With a huge range of AO.com voucher codes on Tech Advisor you could save money and find the best deals when upgrading your home tech and appliances.