After the volley of launch events that Samsung fired off at the start of the year, the silence that followed felt deafening, but the company has now set a fresh date for its first "Awesome Unpacked" - the expected launch event for the long-rumoured Galaxy A52 and A72.

Samsung has already pushed out a number of new A Series devices in 2021, including the A32 5G but, although heavily rumoured and leaked already, the Galaxy A52 (and A52 5G) - successor to one of the company's best-selling phones of last year - is yet to materialise.

What time is the Galaxy A52/A72 launch?

The next Samsung Galaxy (Awesome) Unpacked is set to take place on Wednesday, 17 March (today) and is due to kick off at 2pm GMT, but if you're outside the UK the time will differ. Here's what 2pm GMT looks like in other time zones:

  • Pacific Time (PST): 7:00am
  • Eastern Time (EST): 10:00am
  • Greenwich Mean Time (GMT): 2:00pm
  • Central European Summer Time (CEST): 3:00pm
  • Korea Standard Time (KST): 11:00pm 

How to watch Galaxy Awesome Unpacked

To keep things easy, we've embedded the livestream right at the top of this page - just scroll up and watch along live when things kick-off.

The official stream is also available on the Samsung Galaxy Unpacked site, alongside the company’s YouTube channel.

What will Samsung announce at Galaxy Awesome Unpacked?

While the Galaxy A52 and A72 are probably among the worst-kept secrets of the mobile world at present, this latest Unpacked could play host to a number of other upcoming rumoured Samsung releases, although we're not holding our breath.

The next entry in the Galaxy Z Flip foldable line is expected to arrive in Q2, 2021, so it's appearance any sooner would be a surprise, but not out of the question. The Galaxy Watch 4 and Watch 4 Active have also received a fresh round of leaks of late, so while it might not be time for some new smartwatches just yet, Samsung might at least let us glimpse its next wearables at Awesome Unpacked.

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