has a charm all of its own, and you've undoubtedly worked very hard at it. Go to Google and type: Afro products as a search term.
Take a look at some of the sites, and see if you can make any changes to your own - sometimes it's easy to forget about the competition, but it's out there.
You'll increase traffic by spreading the word - and getting everyone else to do the same - and by building some reciprocal links with other sites. Approach the webmasters of sites which have content that is related to yours, and ask them if they'll swap links with you. That way you'll benefit from some click-through traffic, and so will they.
Your big advantage is that you are in a fairly specialised market sector, and once the search engines find you (and they will) you'll probably be listed quite high on the search returns.
One final point - that galloping Cheetah really irritated and distracted me. If I could choose one thing to ditch, that would be it.