It's got to crunch time for New Year's healthy resolutions, and there are some great deals on Fitbit activity trackers to keep you motivated! Fitness trackers are super popular, and that's a great sign that these health gadgets are more than just a fad you get bored with; they really work!
New Year's resolutions need motivation over time and a Fitbit will keep you moving throughout the year - as well as sleeping better, staying relaxed and boast many more health benefits.
Fitbits will be the number one choice for many looking to get healthier, through exercise, sport, and better quality sleep. With the run-up to Christmas, now is a good time to buy a Fitbit.
Fitbit is all heart with its Valentine's Day Sale (see below), and there are some great deals from other retailers.
Most Fitbit users keep their healthy promises longer thanks to the great mobile app and challenges with friends, colleagues and family. Fitbits have ruled the fitness tracker market for years, and the current tracker line-up is better than ever thanks to the introduction of the company’s first fully fledged smartwatches, the Versa and Ionic.
We check the latest and best Fitbit deals, and can assure you (we've looked!) that there are no better roundups or indeed deals to be found elsewhere. If there's a bargain on Fitbits, it's here.
Best Fitbit deals today
Hunting out the best Fitbit discounts
There are eight activity trackers in Fitbit’s current range: Flex 2, Alta, Alta HR, Charge 3, Zip (clip-on), Ace (for children) and the Versa and Ionic Fitbit smartwatches. You may also find older models heavily reduced. Their features vary significantly, as do their prices.
You can find bargains on all the Fitbits at several retailers. We've rounded up the best we can find. A few of the best deals are at Fitbit (but not all), so compare all the prices you see on this page.
Fitbit's Valentine's Day Sale applies to select Fitbit products on Fitbit.com while supplies last. The offer ends February 14, 2019 at 11:59pm. You'll find £20 off the colour touchscreen Fitbit Versa smartwatch, £20 off the Special Edition model of the Fitbit Charge 3 tracker (the first time Fitbit has run an offer on its newest tracker), and the same £20 off the Adidas Edition of the top-of-the-range Fitbit Ionic smartwatch. These last two offers bring the special edition models down to the price of the standard range.
The cheapest we've seen the top-of-the-range Fitbit Ionic smartwatch is an incredible £195 from Amazon, which is a full £85 off the usual retail price. You can get the same deal at John Lewis. See above for Fitbit's offer on the Adidas Edition of the Ionic.
There aren't as many deals on the smaller but just as able Fitbit Versa (it lacks only the Ionic's built-in GPS but can connect to your phone's GPS), but the best deal is on at Amazon - where you can snap up a Versa for £35 off at just £165. And it's £20 off at the Fitbit store in the Valentine's Day Sale; see above.
On the Fitbit accessory side, the Aria 2 wireless scales that sync with your Fitbit tracker and app are down to £99 at Amazon.
Consider just-discontinued models, too, for bargains. For example, the Charge 3 was released only in October, so the Charge 2 is at the top of the bargains this holiday and Christmas season. The 3 may be newer but the 2 was our top-rated fitness tracker as recently as September, so is well worth considering at a cut-price, and is available in a wide array of colours.
The Charge 2 (regular edition) is available at Amazon for £79, depending on your colour and size choice.
We’ve got a complete guide to choosing the best Fitbit here. Fitbit also has a comparison tool which you can help you decide device is best for you.
It’s worth making a note of how much the Fitbit you’re hoping to buy costs right now, and determining how much you’d like to spend on one now. Here’s a rundown of the current models and their RRPs:
- Zip: £49.99
- Flex 2: £69.99
- Ace: £79.99
- Alta: £99.95
- Alta HR: £129.99
- Charge 2: £139.99
- Charge 3: £129.99
- Versa: £199.99
- Ionic: £279.99
| Ace | Flex 2 | Alta | Alta HR | Charge 2 / 3 | Versa | Ionic | |
| RRP | £79.99 | £69.99 | £99.95 | £129.95 | £139.99 / £129.99 | £199.99 | £279.99 |
| Shop at Fitbit | Buy | Buy | Buy | Buy | Buy | Buy | Buy |
| Steps, Calories & Distance | Y | Y | Y | Y | Y | Y | Y |
| Floors Climbed | - | - | - | - | Y | Y | Y |
| Clock/Time | Y | - | Y | Y | Y | Y | Y |
| Sleep Tracking & Silent Alarm | Y | Y | Y | Y | Y | Y | Y |
| Sleep Stages (Light, Deep, REM) | - | - | - | Y | Y | Y | Y |
| SmartTrack | - | Y | Y | Y | Y | Y | Y |
| Reminders To Move | Y | Y | Y | Y | Y | Y | Y |
| Swim-proof | - | Y | - | - | 3 and 3 SE only | Y | Y |
| Multi-Sport Tracking | - | - | - | - | Y | Y | Y |
| PurePulse Heart Rate | - | - | - | Y | Y | Y | Y |
| Cardio Fitness Level | - | - | - | Y | Y | Y | Y |
| Onscreen Workouts | - | - | - | - | - | Y | Y |
| Built-in GPS | - | - | - | - | - | - | Y |
| Connected GPS | - | - | - | - | Y | Y | - |
| Call & Text Notifications | Y | Y | Y | Y | Y | Y | Y |
| Calendar Alerts | - | - | Y | Y | Y | Y | Y |
| Popular Apps | - | - | - | - | - | Y | Y |
| Stores Music | - | - | - | - | - | Y | Y |
| Makes Payments | - | - | - | - | 3 SE only | Y | Y |
| Music Control | - | - | - | - | - | Y | Y |
| Guided Breathing Sessions | - | - | - | - | Y | Y | Y |
| Fitbit Accessories | Y | Y | Y | Y | Y | Y | Y |
| Designer Accessories | - | Y | Y | Y | - | Y | - |
Where to find Fitbit deals
You can find Fitbit deals around the web from various different retailers from time-to-time. It's worth checking them all if you're on the hunt for a great deal because you never know when a new discount might appear.
These are the most likely of places, so we'd recommend you check these first:
Don't forget to sign up for the 30-day free trial of Amazon Prime to get access to Lightning Deals 30 minutes early, as well as free next day delivery, as we've seen Fitbits as part of Amazon's daily deals quite often.
If you're looking for more deals, visit our best tech deals page by clicking here.
Fitbit Christmas 2018 discounts
1. Fitbit Ionic
From: Amazon
Was: £279.99
Now: £195 (£85 off)
View Deal
Fitbit's high-end GPS fitness smartwatch is perfect for both the multi-sports enthusiast and the casual get-fit user
2. Fitbit Ionic
From: John Lewis
Was: £279.99
Now: £195 (£85 off)
View Deal
Amazing £85 off deal on the top-of-the-range Fitbit Ionic from John Lewis!
3. Fitbit Versa
From: Amazon
Was: £199
Now: £164 (£35 off)
View Deal
Tech Advisor's #1 recommended Fitbit smartwatch now has £50 off on Amazon Available in Black, Peach, Grey and White
4. Fitbit Charge 2
From: Amazon
Was: £139.99
Now: £79.99 (£60 off)
View Deal
The Charge 2 has up to £60 off on Amazon, depending on colour and size. See our Fitbit Charge 2 review here.
5. Fitbit Alta HR
From: John Lewis
Was: £99.99
Now: £79.99 (£20 off)
View Deal
Black model of the stylish Fitbit Alta HR with £20 off at John Lewis.
6. Fitbit Charge 2
From: Argos
Was: £139.99
Now: £84.99 (£55 off)
View Deal
Big saving on this slightly older but still great fitness tracker.
7. Fitbit Aria 2 Smart Scales
From: Amazon
Was: £119.99
Now: £95 (£25 off)
View Deal
Tech Advisor's recommended smart scales for Fitbit users. Tracks weight, BMI, lean mass and body fat %. Available in White or Black. See our full review.
