Amazon would have us believe gifting an Amazon Echo would win you the heart of the one you admire this Valentine's Day, with some steep discounts on its smart speaker line. Right now the Echo Dot is down to just £29.99, with other speakers discounted too.
Plus, our price-comparison charts below update in real time, ensuring you buy your Echo device at the best price.
Right now Echo purchases also get you 90 days of Amazon Music Unlimited for free, which is two months longer than the existing 30-day trial. Read more about Music Unlimited and how it compares with Prime Music.
Best Echo Dot deals
The Echo Dot is Amazon's cheapest smart speaker (the Flex isn't really a speaker - it's more of a utility device). With Alexa built-in it is capable of all the same things as the pricier Echos, but you don't get a display and audio quality is naturally inferior, but still surprisingly good. With a retail price of £49.99, buying an Echo Dot is the best way to try Alexa in your home without investing too much, and it's also the cheapest way to get an Echo in every room of the house when you ultimately decide you love it. Read our full Echo Dot review.
Best Echo Dot with Clock deals
An updated version of Echo Dot comes with a built-in display that can show the time, alarms and timers, as well as the outside temperature - handy additions that enable Echo Dot to work as a bedside alarm clock, though they come at a £10 premium over the standard model. The Echo Dot with Clock retails at £59.99. Read our full review of the Echo Dot with Clock.
Best Echo deals
The standard Echo has just been updated with the third-gen model, which retails at £89.99 just like its predecessor. (It is still possible to find the Echo 2 at Argos, but unless the price comes down we'd advise buying the newer model.) A step up from Echo Dot, the new Echo offers a refined design and improved audio quality. Plus, Alexa is a constant across all Echo devices: she doesn't change. Note that this Echo does not have a built-in smart home hub or temperature sensor, so look further up the range for that. Read our full Echo review.
Best Echo Plus deals
Echo Plus (currently in its second-generation) is the device you want if you love the Echo Dot and standard Echo but want to step up audio quality a notch, with a larger 3in woofer and 0.8in tweeter over the standard model's 2.5in woofer and 0.6in tweeter. It also has built-in Zigbee that allows it to act as a hub for all your smart home kit. Naturally it costs a little more, with a retail price of £139.99. Read our full Echo Plus review.
Best Echo Studio Deals
The Echo Studio is the top-of-the-line Echo without a display. With a full retail price of £189.99, it's cheaper only than the 10in Echo Show. If you want the ultimate in sound quality, this is the Echo for you, with support for hi-res audio and 3D sound making this a significantly cheaper rival to Apple's HomePod and the Google Home Max. A large slot on the front allows bass from the 5.25in woofer to pour out, and the Studio also has two 2in speakers and a 1in tweeter inside, each positioned to deliver truly room-filling audio. Plus there's a built-in Zigbee hub for controlling compatible smart home kit. Read our Echo Studio review.
Best Echo Spot Deals
Sort of a cross between Echo Dot and Echo Show, Echo Spot is a smart alarm clock with Alexa built-in and the smallest (but not cheapest) of Amazon's Echo devices with a screen built-in. It retails at £119.99, which is £40 more than the Echo Show 5 (below), another compact Echo smart display. Read our full Echo Spot review.
Best Echo Show 5 Deals
The most recent addition to Amazon's Echo line is the Echo Show 5, a smart display that is beaten on price only by the Echo Dot with a retail price of £79.99. Amazon builds in a 5.5in display, which is ideal if you want a screen but also a more compact device than the standard 10in Show. Read our full Echo Show 5 review. Amazon is also offering some great bundles with the Echo Show 5, such as with the Neos SmartCam for a combined £64.99.
Best Echo Show Deals
The second-generation Echo Show is an Alexa smart display with a 10in screen. Retailing at £219.99 it's quite a bit more expensive than anything else in the line, but it also has a usefully large HD screen and packs decent audio with excellent volume and plenty of bass. Read our full Echo Show review.
Best Echo Input Deals
The Echo Input is not strictly an Echo speaker, though it offers a cheap way to turn an existing speaker into an Alexa device, so useful if you don't want to replace your existing kit but you wish it was a bit smarter. It retails at £34.99. Read our full Echo Input review.
Now that the January sales have ended we may see a few discounts for Valentine's Day, and following this for Easter, Prime Day, Black Friday, Cyber Monday and Christmas 2020 - but the truth is Amazon offers some great deals all year round, especially if you're interested in buying multiple Echos or combining them with other gadgets such as an Amazon Smart Plug, Philips Hue smart bulb or a Ring doorbell.
1. Amazon Echo Dot (3rd-gen)
Now: £29.99 (£20 off)
It's not the cheapest we've ever seen it, but it's a great deal if you want to buy one today.
2. Amazon Echo Show 5
From: Currys PC World
Now: £49.99 (£30 off with 6 months of Spotify Premium)
Amazon has the same deal on the Echo Show 5 right now, but Currys is bundling 6 months of Spotify Premium for free.
3. Amazon Echo Show 8
Now: £89.99 (£30 off)
4. Amazon Echo (3rd-gen)
Now: £64.99 (£25 off)
A great price on Amazon's latest edition of the Echo smart speaker with Alexa. Read our review here.
5. Amazon Echo Plus (2nd-gen)
Now: £99.99 (£40 off)
6. Fitbit Inspire with Echo Dot
Now: £97.66 (£35.34 off)
7. Amazon Echo Show 5 + Neos Smart Cam
Now: £79.98 (£25 off)
8. Amazon Echo Dot (3rd-gen) + Ring Video Doorbell
Now: £113.99 (£25 off)
9. Amazon Echo Flex
Now: £19.99 (£5 off)
The cheapest Echo product in Amazon's line-up, Echo Flex is the lowest entry point for getting an Alexa-enabled smart speaker.
10. Amazon Echo Show + Ring Video Doorbell 2
Now: £308.99 (£90 off)
This bundle is perfect for those that want to kickstart the smart home with a high-tech doorbell and an Echo Show to see who's at the door.
11. Amazon Echo Show + Ring Video Doorbell Pro
Now: £348.99 (£100 off)
If you want an upgraded Ring doorbell, get £100 off when you get the Echo Show and Ring Video Doorbell Pro together.
A great way to save on Echo devices directly from Amazon is through buying refurbished. Refurbished prices can save you up to 54% off the RRP on other Amazon devices too, like Kindle e-readers and Fire tablets.
Certified refurbished devices go through rigorous testing (hence "certified") to ensure products are just like new. You also get a separate 1-year limited warranty. Click here to see all Amazon Certified Refurbished deals.
In the US, there are a lot more options for certified refurbished Amazon devices.
When is the next Echo sale?
Echo speakers always see big discounts for Black Friday/Cyber Monday, Christmas, Boxing Day and January sales, Easter sales and Amazon Prime Day. They may also go on sale at other points throughout the year, and we'll alert you to any promotions within this article.
When an Echo device goes on sale at Amazon it is also found at this reduced price at official stockists including Currys, John Lewis and Argos, so be sure to also check these outlets as stocks run low.