So you’re looking to buy him a gift and you’re stumped. Perhaps you’re buying for a friend, a brother, partner, father, son (the list goes on...). You thought you knew him well, or maybe you don’t know him at all.
Maybe he’s that friend of a friend of a friend who’s birthday you’ve been invited to, but now you’re frantically Googling gift ideas on the only insight you have that a) he’s a man b) he probably likes tech (because, come on, who doesn’t?).
Good news, you’re almost there. And we can help. We’ve rounded up some of the best gadgets and gizmos out there that are sure to make him think that you're a gift-giving pro.
Sony PlayStation 4 Pro 1TB, Bundle
A game console bundle makes a knockout gift.
The PS4 Pro is one of many consoles out there, and you can often find great games bundled with the console so you're not buying each separately (like the FIFA 18 bundle pictured here; US visitors can find a Star Wars Battlefront II bundle using the link above). Apart from Sony's Playstation range, there's also Microsoft's Xbox One X and Xbox One S which you can also find bundles for. Read our comparison.
If you need more console ideas, see our round up of the best game consoles of 2018.
PlayStation Plus 12 Month Membership
If you're buying for a gamer, he will surely appreciate a one year PlayStation Plus membership. A membership gets you exclusive discounts and up to 24 free game downloads.
You can also get a similar membership subscription for Xbox. The Xbox Live Gold Membership gets you discounts and free games every month and is available for 12-month (£37.85/US$59.99, 6-month (£29.99/US$39.90) and 3-month (£14.86/US$24.99) subscriptions.
Philips Series 3000 Wet and Dry Electric Shaver
Here's an option if you're on a tighter budget. This is tech any practical-gift-loving man would appreciate. If you're in the US, you can find a nearly identical version from Best Buy for $59.99.
The Philips Series 3000 shaver is rechargeable and can run for up to fifty minutes on a single charge. It's also waterproof, which means the recipient of this gift can use it dry, or with a gel, or in the shower.
Propel Star Wars T-65 X Wing Battle Drone
Here's another cool gift option which will take any Star Wars fan over the moon. This X Wing Battling Drone has three speed settings and can fly up as fast as 35mph. It can also perform in-flight stunts while battling up to 12 other drones with its lasers.
It comes with flight simulation training which drone pilots can access through a smartphone. And in the event the drone meets the same fate as the Death Star, there is a 1-year warranty.
Campark ACT74 Action Camera
If you're buying for someone who's quite active – perhaps a camper or thrill seeker (remember parkour anyone?) – here's another stellar gift that won't break the bank.
Campark's ACT74 action camera can record 4K video at 30fps and can take pictures at 16MP. Necessary for wild and carefree usage, it is also waterproof up to a dip of 30 metres. It comes with a waterproof case and two batteries, plus various accessories to mount the camera.
The Campark ACT74 has Wi-Fi connectivity, which means that first person footage of that back-flip while cliff diving can be easily shared on social media.
A Readly subscription can get him a variety of great magazines with just one monthly subscription rate. Choose from titles like Men's Health, Sport, Esquire, GQ – it's like a gift that grants more gifts.
Readly comes with a 2 week free trial, but you can get gift cards ranging from one month (£7.99/US$9.99) up to one year subscriptions (95.88/US$119.88). See full prices here.