I don't see it as offensive, just the current trend to being overly politically correct. However, doing a search on Youtube for "banned VW advert" found at least 2 other VW ads that have also been banned, makes you wonder?
Who has the time to contact the ASA? How many complaints do they have to receive before they ban the advert? It seems like some of these people don't have enough to occupy their time, or they need to get out a bit more.
By the way, I haven't seen Tom and Jerry on the TV lately, or have they banned that as well?