"In a scene reminiscent of the film "Jaws", home video taken at Seaside Park Beach in the US state of New Jersey shows a shark causing a furore by coming ashore briefly before turning away and returning to open seas."
At around 30 seconds you can clearly see a fishing rod, the way the rod is shaking up & down is due to the fisherman reeling in as fast as he/she can. It is reeled in up onto the beach & it appears the shark either unhooks itself or the line is cut, then it swims away from the beach.
"The beach was closed afterwards for a short time and nobody was hurt."
The shark was clearly not there intentionally, this isn't international news, it is someone fishing.