If nothing else Jordan (or Katie Price or whatever she calls herself this week) has proved to be an astute businesswoman.
I think it's reasonable to assume, therefore, that she and her ghost writer will have reached a (written) agreement about fees/sharing of royalties, etc before even the first word of her book is committed to paper.
I rather suspect that Jordan Katie Price will also get the lion's share of any income accruing from the sales of these books.
Her "enhanced assets" are the wrapper I mentioned. Without them she would be an ordinary woman. It is the business people who are backing here that take advantage of those assets.
What does the woman offer apart from a over inflated pair of bazooms and a failed pop star husband. At least one of the Beckham pair has some true talent and reason for being famous although I can't see myself why this should generate almost religious adoration.
I agree with alan14, she's a very smart cookie. What she and her husband offer is access to a lifestyle that a lot of people are nosy about and so therefore there's a market for their TV series. Not my taste, though I did absolutely love the wedding show, but successful. Good luck to them.
her 'autobiography' was No1 in the bestseller charts for some weeks and she and her husband are very clever although they are careful not to give the impression of being astute. I can't stand her but I do admire her.