Personally I wouldn't clone as a fresh install of Windows 7 is better in my humble opinion.
If you need to clone then the drive on your PC should already be in AHCI mode. To do a fresh install you need to change from IDE to AHCI for better performance (if not already in AHCI mode). Click here.
If you do decide to clone then you might need to realign the partitions, click here, Paragon also sells a partition alignment software I believe.
To automatically optimize the SSD have a look at SSD Fresh, PCA link.
Google about how to check for trim being enabled in your OS and what to do, also things such as disabling system restore, etc, although SSD Fresh should do it when you select Optimize.