Advertising rates

  silverous 09:53 30 Oct 2007

Does anyone know if there is a "going rate" for advertising on a site. A contact is considering starting a website and has made projections of how much they will get ppm (pence per mille) from advertisers and I wondered what a realistic value might be. Anyone know? I appreciate some may not wish to say but most people on here are fairly anonymous so hopefully will be happy to give guidance.

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