It could be I guess a question of habit and what he user is used to.
Mac's from the outset have been 'big' in the publishing industry, as RISC Archimedes have been/are big in the small print shop. Such organizations will stick with what they know and what their staffers know.
Is there for example[I don't know] a PC equivalent for Quark?
I often suspect many of articles such as you quote are written if not with tongue in cheek, then with a particular slant to gender debate.