The Asia/Pacific excluding Japan (APEJ) enterprise mobility market is set to reach US$6.9 billion in 2013, according to a newly released report by IDC.

This market is expected to grow at the rate of 29 percent each year driven by the need of organisations to change the way they do business.

Mobility is transforming many organisations these days and is attracting attention from many chief information officers (CIOs) that now see it as an important part of their information and communication technology (ICT) roadmap.

Although some CIOs find it difficult to adopt mobility, they still are investing in mobility technologies to reach their business goals.

"The key to a successful enterprise mobility strategy is for organisations to know exactly what they hope to achieve and have clear objectives right from the start," said Adrian Dominic Ho, principal, Telecom Practice, Mobility Lead, IDC Asia/Pacific.

Best practices in mobility

IDC is organising a conference this week at Kuala Lumpur to discuss how enterprises should leverage mobility to achieve their goals.

At this event, IDC Asia/Pacific's Charles Anderson will also discuss what are the best practices in the marketplace and how organisations should build and approach their mobility strategy. He is associate vice president, head of Telecom Practice, Mobility Lead.

"Organisations that jump on the mobility bandwagon with no clear objectives are usually disappointed and end in failure, CIOs should also look to partner with leaders that have a holistic view on mobility as point solutions no longer quite cut it," added Ho.

IDC's Asia/Pacific Enterprise Mobility Conference will also be held across several major cities in Asia Pacific. Focus for IDC's 2013 mobility conference is on the key theme 'Defining the Future Workspace'.

These cities are Auckland, New Zealand; Sydney, Australia ; Hong Kong; Melbourne, Australia; Taipei, Taiwan; Bangkok, Thailand; Seoul, Korea; Singapore; Mumbai India; New Delhi, India; and Beijing, China.