Virgin Media has revealed it will be including Virgin Mobile numbers in all of its free calls packages on Virgin phone and broadband tariffs.
Virgin said the move, which comes into force on April 1, was designed to save customers money, after revealing £1.6bn is every year on calling mobile phones from UK landlines. Currently landlines are only numbers offered in the free calls packages.
Graeme Oxby, executive director of mobile and telephony at Virgin Media said: "At a time when other providers seem keen on giving their customers less from their phone service, we are extremely proud to be leading the way in this field, being the first to offer free home phone to mobile calls".
"This move to include free calls to mobiles with our home phone service underlines our commitment to ensure Virgin Media customers get the best deals possible," he added.
Mike Wilson, manager of mobiles and broadband at Moneysupermarket.com said: "Although the deal only includes calls to Virgin mobiles, the offer provides good value to existing Virgin Media customers and a good incentive to switch for those looking for a new deal".
""It will be interesting to see if other landline providers follow suit as the market becomes more competitive, particularly following the news TalkTalk has just announced plans to launch TV and mobile services on-top of it's existing broadband and landline offerings."
Visit Virgin Media's website for more information on packages.
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