Small businesses in the UK are getting bogged down with manual processes, and are relying on a range of disconnected software and tools to keep track of customers and data, according to a PC Advisor Survey.
Our Customer Relationship Management (CRM) insight survey, sponsored by FileMaker, asked small businesses about the tools they used to manage assets such as contacts, content and invoices, and unearthed the perceived pain points associated with upgrading to a more effective CRM package.
The survey found that just 41 per cent of businesses currently used any form of dedicated CRM software, and of those that do, only 33 per cent believed their current system fulfilled their needs. This has resulted in frustration from business managers in the way employees handle relationships with colleagues, customers and partners.
The below infographic takes a deep dive into the responses.
This article is brought to you in association with FileMaker CRM Starter Edition.