Brits can't get enough of 3D TVs, according to Dixons Retail.
The parent company of high-street retailers Currys and PC World revealed that over the past two weeks, 3D-enabled TVs have accounted for nearly a third (30 percent) of all TV sales throughout the firm's 350 UK stores.
In October, Currys became the first UK retailer to offer a 50in 3DTV package for less than £1,000.
Earlier this month, Futuresource Consulting revealed it expects more than 120,000 3D TVs to be sold in the UK by the end of this year, which is significantly better than the sales of HD TV sets in the first year they became available.
The research firm also predicted four million 3D TVs will be sold worldwide before the year is out, with 1.2 million being sold in Western Europe alone.
See also: 3DFusion plans glasses-free 3D HDTV